CMT VIDEO PRESENTATION

This day was a BIG DEAL for me because we were going to pitch the music video of the “Christmas Song” to the staff at CMT in Nashville. I was beyond nervous for this meeting because I knew how difficult it is to get a video aired on CMT. I wanted

Larry Pareigis – Elf – Leslie Fram – Santa – Me – Traci Goudie – Elf

everything to be perfect so I arrived at the CMT headquarters with my video director Traci Goudie, my record label executive Larry Parageis of Nine North Records and to add a little extra spark, I invited Santa Claus and two elves to help me present the video. The meeting turned out great and I was beyond ecstatic to hear they would be adding the video to their holiday format starting December 8th!! Whooo-hooooooo!! I’m on CLOUD 9!!

SOUTH EAST RADIO TOUR

This week I visited Virginia, North Carolina, South Carolina, Georgia and Tennessee on a south east radio tour. We started off in Virginia at the Eagles Nest for a performance sponsored by WGH 97.3 The Eagle. We had such a great time performing for the fans and meeting with them afterwards to talk and take pictures. Many thanks to RD John Shomby and MD Mark McKay for the opportunity to perform and for their support!  Our next stop was a visit to North Carolina and performances for 95.7 WKML and 95.1 WRNS – My guitarist, Colin Smith and I played a few songs for the staff at each of these stations and they gave us such a warm welcome and seemed to really enjoy our performance. I must say that North Carolina is such a beautiful place and the people are super friendly … definitely a place to return to again. Our next stop was to South Carolina. My record promoter Doc Gonzales, was kind enough to let us stop at SOUTH OF THE BORDER on our way to the next radio station. I came to this place with my family when I was younger and I was amazed how much it has changed over the years! Colin and I walked around for a bit and then we were off to visit WESC 92.5 in Greenville, South Carolina. This performance is one I will never forget … during our performance, one of the radio station staff members ran into the room and yelled there was a tornado sighting in the Greenville area and they had to announce it on the air ASAP. Since all the “on air radio personalities” were watching us play, we had to put the performance on hold until the tornado threat past. It was crazy! Thankfully everything turned out okay and we continued with the performance. Greenville is such a pretty town and the streets were all lit up with holiday lights and decorations. I really enjoyed this visit and look forward to meeting up with MD John Landrum and the staff at WESC again.  Our next stop was in Atlanta, Georgia where we made a visit to 94.9 WUBL the Bull to meet up with MD Lance Houston. Lance is a super nice guy and really seemed to enjoy our performance. After our performance, we talked for a bit and surprisingly, Lance and I both lived in the same town in Florida! This was a really great visit and Lance was a sweetheart. We were then off to Chattanooga, Tennessee to visit with PD Gator Harrison and the WUSY – US 101 radio staff. Colin and I performed for them in their conference room and afterwards took a few photos and talked with the staff. Overall, this radio tour was a great success and I had a blast on the road with Doc and Colin!!!

CMA AWARDS

The CMA Awards Show in Nashville was absolutely incredible! It was my first time at the CMA’s and I was so impressed with the way the show was produced and every performance was top notch!

I am so thankful to Danilo Gabrielli for the AMAZING gown he designed for me … I felt like a princess : )

The after party at the Country Music Hall of Fame was spectacular and we all had a blast. Can’t wait for next year’s award show!!

WEST COAST RADIO TOUR

On Sunday, October 2nd, I took a flight from Nashville to Los Angeles, California to prepare for my West Coast radio tour to promote the “Me Time” single. Our first stop on Monday October 3rdwas 107.9 KUZZ in Bakersfield, CA where we met up with program director Evan Bridwell. I performed for the staff in their conference room and he invited me back to perform at the Crystal Palace nightclub they have directly in front of the radio station. It was amazing to hear how country music legend, Buck Owens, established KUZZ as the first FM country radio station in Bakersfield, California. Before we left, I made sure to take a photo with the life-size statue of Buck in their main lobby!

We then drove up the coast and stopped by 106.7 KJUG Country in Visalia where we met up with program director Adam Jefferies and on-air personality Lisa Hamilton. They were really great people and shared a really funny video with us about a “waffle house boy” (you had to be there to understand, LOL).

106.7 KJUG Visalia, CA – Adam Jeffries and Lisa Hamilton

We were then off to Modesto, California where we visited 103 KAT Country with program director, Nikki Thomas and played for her entire staff. Overall, California was an amazing trip and well worth the visits.

103 KAT Country Modesto, CA – Nikki Thomas

On Tuesday October 4thwe went to 95.3 KRTY San Jose Hot Country to perform for program director Julie Stevens. The KRTY offices are located in front of a small farm and since we arrived early, I got the chance to pet a few horses! Julie was such a great lady! I especially liked how she said being a mother made her really relate to my song “Me Time” and I was glad to hear that. We performed another 2 songs for her and then we were off to 105.1 KNCI New Country in Sacramento, CA to perform for program director Byron Kennedy and music director Matt Vieiera. It was really great that a good portion of their staff joined in the conference room for our performance because afterwards, I did a little Q & A for them. I enjoy answering questions from the radio stations and like to feel that personal connection with the people I meet on the road.

105.1 KNCI New Country Sacramento,CA – Byron Kennedy and Matt Vieiera

We then headed over to 101.9 The Wolf, KNTY also inSacramento, to perform for program director Tosh Jackson

101.9 KNTY Sacramento, CA – Charlee Simons

and on-air personality Charlee Simons. This is a really fun radio station! The people are so nice and welcoming and I had a BLAST recording “liners” for their station … (I especially liked how I had to howl like a wolf on some lines! LOL!!)On Wednesday October 5th, weboarded a plane to Salt Lake City, Utah and met up with program director Debby Turpin of Z104, KSOP and her staff. It was a really great visit and I was humbled when Debby said she really loved my voice. I mentioned that I was recording a Christmas Song and she asked me to send it to her when it was complete!

Z104 KSOP Salt Lake City, UT – Debbie Turpin
101.9 KNTY Sacramento, CA – Tosh Jackson

We took a few pictures with the staff and then headed out to 101.5 The Eagle, KEGA in Salt Lake City to perform for program director Alan Hague and music director John Watkins. Both gentlemen were so sweet and enjoyed the songs we performed for them. We also took a few photos with them and headed back to the airport. I have never been to Utah before, but it was such a beautiful state and the people are so nice and friendly…definitely worth a return visit one day soon.

101.5 The Eagle KEGA Salt Lake City, UT- Alan Hague and John Watkins

Then on Thursday, October 6th, we headed to Denver, Colorado to meet up with 92.5 The Wolf – KWOF. We performed for program director Jonathon Wilde in a beautiful studio with a stage and  full PA system. It was one of the nicest studios I have seen. We then met with on-air personality Mud Flap and had a few laughs as I attempted another wolf howl on the station liners!!

92.5 The Wolf KWOF Denver, CO – Mudflap, Brooke Diaz, Jonathon Wilde

Our last stop was Friday, October 7thwhere we boarded a plane to Portland, Oregon. Even though it was raining when we arrived, I have to say, Portland is a breathtakingly beautiful city!! Our first visit was

99.5 The Wolf KWJJ Portland, OR – Michael Moore

to 99.5 The Wolf-KWJJ to perform for program director Michael Moore and music director Savannah Jones. Before we arrived, we made a quick stop over to Voodoo Doughnut in Portland. If you have never eaten a Voodoo Doughnut before, well, YOU NEED TO!!! We brought two dozen donuts over to the station and did a performance for the staff in their HUGE conference room. After this visit, we headed over to 98.7 KUPL to perform for program director Scott Mahalick. This visit was quite amazing…KUPL has a studio on the first floor that is sponsored by BING and it was like a mini theatre! The sound system could rival a concert hall and the stage was just incredible. After Joey and I performed, Scott thought it might be cool to “surprise” the accounting staff on the 6th floor with an impromptu performance throughout their office. Joey and I happily agreed and we all quietly went to the accounting floor and started singing “Me Time” in the main accounting office. People were coming out of their offices to see what was happening and stayed to watch us perform 3 songs! Afterwards, I signed pictures for the staff and posed for a few photos. It was a GREAT! Scott explained how the employees rarely get to see or hear the artists that come into the studio and he wanted to treat them to a private performance .. it was a wonderful experience and I am really looking forward to returning to Portland again soon .. and to Voodoo Doughnuts.

NASHVILLE VISIT

Joey Sykes, Leslie Fram (CMT), Lisa, Brian Bayley (CMT), Tom Moran (Nine North Records)

What an amazing summer this has been! On September 28th, I spent five days in Nashville promoting my “Me Time” single and meeting with many “movers and shakers” in country music. I had the opportunity to attend my first CMA Membership Event at the Red Rooster and had a nice time chatting with CMA President, Steven Moore. The next day, we met up with two of the nicest people at CMT, Leslie Fram and Bryan Bayley. I gave an impromptu acoustic performance on the (surprisingly) vacant sound stage at CMT for Leslie, Bryan and a few CMT employees. That was such a great experience! Even though the cameras weren’t rolling, I could still feel the energy on the stage from the country music artists who performed before me. Bryan and Leslie were so sweet and I’m really looking forward to meeting up with them again in Nashville for the CMA awards show in November.

Next on our stop was a visit to Country Music Weekly and Country Aircheck. My guitarist, Joey Sykes and I performed a few songs for the staff and had a great time hanging out afterwards to talk with them. It’s very encouraging to know that this journey I am on is receiving so much positive feedback from everyone we meet.

During my Nashville trip, we went into the recording studio to meet up with the musicians who are playing on the two new songs me, Joey and Don Rollins co-wrote together on my last visit to Nashville. The musicians were so amazing and we finished the rough tracks to both songs in under an hour! I can’t wait for everyone to hear these two new songs!

Lisa @ CMT Studio

Performing at “Vets Rock: A Salute to Our Veterans” at the Brookhaven Amphitheatre

On September 18th, I performed at the Vets Rock concert event at the Brookhaven Amphitheatre on Long Island, with proceeds benefiting the Vets Rock organization to help veterans in need.

Produced by JVC Radio Broadcasting’s country music station, My Country 96.1 FM, the Vets Rock concert was an all-day outdoor country music festival that boasted a turnout of 7,000 Long Island country music fans! Vets Rock turned out to be even bigger than last July’s Freedom Fest on Long Island. If this large turnout isn’t a sign that country music is taking root on Long Island, I don’t know what is!

The show began at 1PM and went until 9PM that night, with platinum selling country artist Eric Church as the concert’s headlining act. Other popular country artists who performed included: Thompson Square and The Jane Dear Girls.

I opened the show with the National Anthem, after being escorted to the stage by a local American Legion Post motorcycle group on a Harley Davidson motorcycle. I returned to the stage once again, later in the show, to do my 35 minute set. I sang 9 songs, both from the Me Time EP and from my upcoming LP, Sunrise Highway. Amazingly, there were audience members singing along with me to “Me Time,” “Sunrise Highway” and “I Don’t Feel Anything.” I have My Country 96.1 to thank for supporting my music and giving me the airplay that has allowed people to become so familiar with my music. I also want to thank the musicians I worked with on stage: Tony Bruno, Bobby Guy, Jules Radino, Simi Stone, Greg Smith, Colin Smith and Mike Dimeo. I am blessed to get to work with such a talented and accomplished group of musicians.

After the main part of my set, I read a poem written by a Vietnam Veteran named Walter Mooney. The poem was a poignant piece that expresses what freedom means from the point of view of a veteran who has fought for our freedoms. I then performed a song called “We’re All The Same,” written by songwriter Sheira Brayer who was in the audience. The Broadway Youth Ensemble, a group of young professional Broadway performers, sang backup for me and provided the harmonies during this song. “We’re All The Same” is a great patriotic song with a profound message: if danger came to our world there would be no racism, no prejudice… we would stand together as brothers and sisters and learn to love one another.

Country music has a way of bringing people together. I saw fans in the crowd line dancing together, socializing with one another, and the concert was truly a family affair with a lot of children in the crowd. You can feel a warm camaraderie between country music fans that you don’t always see at other types of concerts.

After my set I signed autographs for over an hour, signing everything from “Me Time”    T-shirts to boots, hats, posters and pictures. Fans of all ages, from little kids to Veterans in their 60s and 70s were lined up for autographs.

Becoming a Member of the CMA – Country Music Association in Nashville!

Wednesday, August 30th was an important moment in my country music career. I went down to the Country Music Association in Nashville to officially sign my CMA membership papers!

Becoming a CMA member is a great honor for any country recording artist, but it was an especially big accomplishment for me as a country artist from Long Island, New York. The CMA invited me to come back at the end of September to Nashville for a party honoring all of their new members.

The next day I went over to Renegade Radio in Nashville, right on Music Row. Renegade Radio is one of the top internet country radio stations, founded by deejay, Kaptain Jack. This was a very special reunion for me since Kaptain Jack was the very first country deejay to ever interview me when all of this first started. Kaptain Jack is a great, warm hearted man who loves to give new artists the opportunity to be heard, and he has an amazing vision for where Internet country radio is headed. After a live on-air interview and performance with Kaptain Jack we chatted and took pictures before heading to the next radio station.

Next, I went over to meet with Cody Alan at CMT Radio Live, performing for him and taking some photos. Cody and I will be meeting up again when he comes to WJVC My Country 96.1 FM on Long Island later this year for a visit. Cody mentioned that he liked how he can sometimes hear my Long Island accent, declaring that it made me stand out among a sea of southern country artists :).

On Friday, September 1st, we headed over to Cookeville, Tennessee and met up with WGSQ Country Giant 94.7 FM, which is a 100,000 watt country format radio station. I met Philip Gibbons, a real sweetheart, and Joey Sykes and I gave a live on-air performance and interview. I sang “Wouldn’t You Like to Know?” and “Somebody’s Baby,” and then Philip played “Me Time” live on the air. Having “Me Time” officially added into the rotation at WGSQ, which is such a big Nashville country radio station, was a major accomplishment for me and my team.

Next, we headed to Lawrenceburg, Tennessee to visit WLLX Power 97.5 FM, a 50,000 watt country radio station serving the Southern Tennessee area. As I walked into the radio station the feeling was like walking into the living room of a cozy little home. The women working in the office were so warm and friendly to me and I felt very welcomed.

I met with deejay Dan Hollander for the Afternoon Drive and gave a live on-air performance and interview. We spoke at length about my career and where I hope to see myself in the next year. Dan is such a sweet person and really knows his country music! He is also a proud supporter of the town of Lawrenceburg and recommended we visit a beautiful little Amish community called Ethridge when we return to Lawrenceburg. I’m definitely looking forward to doing just that when I return to Tennessee at the end of September.

Shooting the Music Video for My Single “Me Time” In Nashville

Shooting a scene for the “Me Time” music video

We braved Hurricane Irene to drive down to Nashville for the music video shoot for my single “Me Time” which is currently spinning on more than 40 country format radio stations across the U.S. :)! We were working with a top creative team and there was no way we were re-scheduling this shoot, so we defied Irene!!

Upon our arrival in Nashville on August 28th it also happened to be my 19th wedding anniversary and we got to spend it in one of my favorite cities as a family. After an anniversary dinner with my husband and kids, we immediately started preparing for production for the “Me Time” music video shoot to take place the next day, on Monday the 29th. In the early morning hours, I began getting ready with the help of makeup artist, Brady Wardlaw, who has done makeup for Carrie Underwood, Lady Antebellum and so many other artists. Brady is a true artist with makeup! In addition, we worked with music video director Traci Goudie, a wonderfully talented director with incredible vision for “Me Time.” Traci has directed music videos for Merle Haggard, Diamond Rio, Patty Loveless, Shawn Colvin, Lynyrd Skynyrd, Keith Anderson and Buddy Miller… to name a few of her credits.

Our video shoot started at the White Elephant Emporium in Watertown, Tennessee, which is known as “Ruby’s Place” by the locals. Ruby, the owner, is such a nice woman, and Watertown has seen so many great artists come and go. Fun fact: Justin Bieber shot his very first music video in Watertown.

The “Me Time” music video opens with me as a harried 1950s housewife, struggling to hold it all together as I tend to the house, my husband and three children, and the crew set up a great replica of a 1950s kitchen, complete with all of the pastel appliances and décor. My look in this part of the music video is very reminiscent of Lucille Ball in I Love Lucy.

From the first location, we headed over to the town of Mt. Juliet where we filmed on a suburban residential block. I emerge from my “house” in ripped up blue jeans. I spot an unattended 1965 white corvette with keys in the ignition and defiantly take off in that corvette for some “Me Time.” Residents from that Mt. Juliet, Tennessee block were excited to witness a country music video being shot right in their own backyard. I took a lot of pictures and signed autographs for everyone. The high that I get from that kind of outpouring of support is truly indescribable!

Our last location for the shoot was a picturesque hilltop property owned by White Elephant Emporium owner, Ruby, who was kind enough to let us shoot there, the next day, as the sun was setting. We also shot scenes where I am at the beauty salon, in a dress shop and in a coffee shop in Lebanon, Tennessee. My kids got to have cameos in the video, and that was an exciting experience for them.

The “Me Time” music video shoot was a wonderful experience and I cannot wait for all of you to see the finished product!

Performing Live on CW Network’s “The Daily Buzz” In Orlando, Florida

On August 18th The CW Network in Orlando, Florida did a segment on my life and music career on their morning show, The Daily Buzz. The live television segment opened with a montage about my life and early music career, showing video clips of my days on the dance pop charts as “Lysa Lynn.” As the voiceover told my story about transitioning from a young dance pop artist to a stay-at-home mom, and now a country recording artist, I felt the weight of how far I’ve come. After that opening montage, musician Joey Sykes and I performed a live rendition of “Wouldn’t You Like to Know” on the air.

After our live performance, I sat down for an on-air interview with CW anchor, Andy Campbell. We discussed my earlier incarnation as Lysa Lynn, taking time out to raise my kids on Long Island, and now re-emerging as a country recording artist; my dream come true :)! Andy made me laugh when he told me that he looked at pictures of me from back in the day as “Lysa Lynn,” saying that I’ve aged “like a fine wine.” Ha ha, that was very sweet.

As we were chatting about my upbringing in South Florida, how much country music has influenced my life, and how good it feels to be recording and performing country music, it dawned on me that I am incredibly blessed to be doing exactly what I want to do in this life. I’m singing and recording the kind of music I am passionate about, “country rock,” as I told Andy during our interview. We also spoke about my upcoming LP, Sunrise Highway, which will be out this fall.

After I left the sound stage, CW reporter Mitch English came up to me backstage with a cameraman filming at his side. He kept asking me, “’So, sup? ‘sup?” trying to get a reaction out of me, on camera! Apparently, he does this little routine to many of the guests that come on the show. I didn’t expect it, so it was pretty awkward at first, but it was VERY funny! Everyone working at the Daily Buzz have terrific personalities and seem to really enjoy their jobs! I had a blast at this station! After the interview, me and musician Joey Sykes filmed a “Lisa Matassa Minute” for my YouTube channel backstage at the CW Network studios.

Another highlight of my visit to Orlando, was when I FINALLY got to visit the Harry Potter exhibit at Universal Studios!! People who know me, know I am a HUGE Harry Potter fan, so right after my appearance on CW’s The Daily Buzz, I went back to the hotel, changed into shorts and went straight to Harry Potter. The exhibit is a replica of the story’s fictional town of Hogsmeade. We drank Harry Potter Butterbeer (which was amazing, by the way) and one of the rides made me a bit queasy, but it was worth it. You go through the whole Harry Potter experience and get transported into another world. I LOVED every minute of my visit to Orlando and can’t wait to go back!

Taking Our “Me Time” Radio Tour to Michigan and Back Through Indiana

I hit Detroit’s 8 Mile Road at WCEN The Moose 94.5 in Saginaw, Michigan, where I met with on air personalities Joby Phillips and Jim Biggins, and sang for them. Both guys were really nice. They asked me about my music, my family, and how it is juggling a country music career with being a wife and mom. I told them that it’s all about the support I get from my family. I can’t overemphasize how lucky I am to have my family behind me. After my performance we all took some pictures in the lobby before heading out to our next radio station appearance.

We moved on to WKCQ 98 Country, which was also in Saginaw, Michigan where we met with on air personality Greg Cole and his staff for another performance. When I commented to Greg about what a pleasing and gifted radio voice he had, he told me it was thanks to a special hospital in Tennessee that saved his voice after a serious throat condition that almost threatened to silence him. After my performance at WKCQ I did a Q&A with the staff. When I left the radio station I checked my Facebook wall and they had posted a thank you note to me expressing that they loved my voice and my music.

Afterwards we stopped at WKOA K105 in Lafayette, Indiana. At WKOA I net Shamus who plays guitar professionally and Annie who writes and sings in her spare time. Since Shamus and Annie are also musicians we had quite a lot to talk about. I absolutely love that WKOA does a lot of charitable work within their community, like donating prom dresses to local high school students who aren’t able to afford them. The radio station also showcases local talent. They are such great people. Before saying goodbye to Shamus and Annie, I pre-recorded a performance of “Me Time” for them to play on the air during their upcoming shows.