Radio Promotion & A Photo Shoot for My New Album, “Sunrise Highway”

Lisa Matassa, Sunrise Highway

This month has been jam packed with radio interviews, promotional appearances and photo shoots.

On July 13th we headed out to Fire Island, New York to shoot pictures for the album art for my upcoming LP, Sunrise Highway. The title track, “Sunrise Highway” is about those young care-free days, growing up on New York’s Long Island, cruising down Sunrise Highway in a Camaro, feeling free and dreaming big! We wanted the pictures to reflect that image and we captured it.

My team was able to secure a 1969 Chevy Camaro for the photo shoot, and we chose great locations by some open road, on the boardwalk, and next to Fire Island’s lighthouse. As sun gave way to clouds the sky took on a purple and blue-gray haze which ended up looking amazing in the shots as I posed in front of the car. What a great affect! It’s like those clouds rolled in just for us, and then the sun showed its face again.

On July 14th I did a live interview on the “Phathead in the Morning” radio show down at WJVC My Country 96.1 FM. This was a special interview, where WJVC played the world radio premiere of my new single, “Sunrise Highway.”

After performing a preview of “Sunrise Highway” on July 3rd at Long Island’s Freedom Fest, JVC radio personality, Phathead, made me promise to premiere “Sunrise Highway” on JVC’s My Country 96.1 FM. They have been a great supporter of my country music recording career, and of course, I obliged. On July 14th, a little after 8:30 AM, WJVC My Country 96.1 FM played the world premiere of “Sunrise Highway!”

During an on-air interview with Phathead, we talked about my upcoming West Coast radio tour, my July 3rd performance at Freedom Fest 2011, and plans to shoot a new music video in Nashville for the title track of my EP, Me Time. We also discussed the meaning behind my new song, “Sunrise Highway,” which pays homage to my hometown of Long Island, NY and following those dreams that are in the distance, down that highway of life. The lyrics to the song begin, “Seventeen with a black Camaro and Bon Jovi on the radio…” It’s about keeping your eyes focused straight ahead, and turning the dreams of your adolescence into your reality. It’s how I try to live my life. For those who don’t know, Sunrise Highway is a main thoroughfare that runs across the south shore of Long Island.

Before leaving the radio station I was asked to sign some country guitars to be displayed in the WJVC studio. For the remainder of the month of July, my new single, “Sunrise Highway” is available to download for FREE at JVC My Country 96.1 FM’s website, LICountry.com . After this month, you can purchase the song Sunrise Highway at iTunes or through my website.

Don’t forget to call in to WJVC My Country 96.1 FM and request my new single, “Sunrise Highway!” 🙂

My First Skype Interview on KBFX Fox News in Bakersfield, CA

I just gave my very first skype interview to KBFX’s Eyewitness News on the Fox affiliate in Bakersfield, California. Although this television appearance was on the west coast, I got to explain “Long Island Country” music, and I talked about the growing excitement surrounding the release of Me Time.

They even aired a clip from my music video for the song “I Don’t Feel Anything.” KBFX-TV in Bakersfield then held a contest giving away one of my CDs to the 58th lucky viewer who called in to the station!

http://www.bakersfieldnow.com/mornings/123457809.html

Interview with SpotOnLI.com to Promote “Me Time” Album

Thanks to Mick DuRussel at SpotOnLI.com for a great interview! I spoke to Mick about my new EP album, “Me Time,” my lifelong love for country music and creating this exciting new musical genre called Long Island Country. Long Islanders really support their own, so I’m always happy to speak to Long Island media about my music.

I’m in good company, right next to Miss Debbie Reynolds on the interview homepage – http://spotonli.com/category/iinterviews/

And here is the direct link to my interview – http://spotonli.com/2011/03/long-islands-own-country-star-lisa-matassa/